Case Study: Incentive Trip for 160 Top Performers in Tuscany
TERRAEVENTS were tasked by one of South Africa’s leading banks to organise their annual incentive trip as a reward for their 160 top performing employees.
The company was searching for authentic and traditional destinations and venues, together with engaging, once-in-a-lifetime activities.
In addition, as the company fostered sustainability, they specifically requested experiences with the minimum possible environmental and social impact.
Everything, including all the venues, accommodations, and restaurants, had to be exceptionally elegant and unique.
TERRAEVENTS solution to execute the incentive trip:
For this event, TERRAEVENTS proposed Italy, specifically Tuscany and Florence. The perfect setting for cycling tours, truffle hunting, artisanal workshops, and, of course, cooking classes and wine tastings. All traditional and hands-on activities to engage participants and provide authentic Italian experiences.
The trip kicked off the trip with a buy-out of the magnificent ancient medieval hamlet, Castel Monastero. A unique resort, with a convivial family atmosphere, in the heart of the Tuscan countryside.
For the second stage of the trip, the group were transferred to the heart of the Renaissance: Florence, where they spent three nights at the sumptuous Westin Excelsior, along the river Arno.
In Florence, TERRAEVENTS created a program that balanced leisure with exciting and unique activities. Guests had both the time to wander around the city freely and experience the beauty of some of the most fascinating artisanal shops and apothecaries in town.
The client wanted something with a surprising “wow factor” for the gala dinner. So, the elegant and prestigious Palazzo Corsini was selected, a splendid example of Florentine Baroque, overlooking the river Arno.
Together with our expert partners, the TERRAEVENTS team installed a 45m LED wall, used during the evening to create mesmerising 3D effects while artists and musicians performed on stage.
Copy & Image Credits: TERRAEVENTS